Boom Butik
In this project my main focus was coding the website, designs and research on target audience
Why
The “why” part of the work with “Boom Butik” revolves around addressing the outdated digital presence and improving engagement with the target audience. The main objectives were to modernize the visual identity and user experience of their webshop and social media platforms, making them more appealing and relevant to the consumers’ needs and interests.
How
To update Boom Butik’s brand and digital presence, we redesigned their visual identity, improved webshop and social media usability.. We implemented these changes through multimedia solutions, following an iterative process of testing and refinement to ensure the new approach was effective and aligned with user needs. We also created Personsas and defined the target audience
What
We focused on implementing the web development and technical enhancements for Boom Butik’s website. We utilized Astro.js to create a dynamic and responsive design. Our efforts included enhancing accessibility to ensure a seamless user experience for all visitors and establishing credibility by integrating user reviews. To optimize the website for search engines, we engaged in internal and external link building, refined meta descriptions, and carefully selected keywords. This comprehensive approach aimed to modernize Boom Butik’s online presence, making it more user-friendly and visible in search engine results.
